It took a lot of work from our side, we think a detailed questionnaire before the project starts would be a good idea. The starting designs were extremely basic and we probably were expecting more creativity and design expertise. We basically designed the logo ourselves but we have something we can work on. The time difference played a part and we didn’t understand the process so that too could have been better explained. Even if it’s a document for us to read on the process and how things work. What we can and can’t do. What will and won’t work rather than over 90 iterations.